Case Studies // Shotstoppers Goalkeeping Academy

Shotstoppers Goalkeeping Academy

Case Study for Website

 

Company Profile

Shot Stoppers Goalkeeping Academy provides goalkeeper coaching and is a NOT for profit academy in the Glasgow & West of Scotland area. Every penny raised is reinvested to provide kit, equipment and first rate facilities for the goalkeepers. Their sole philosophy is to give young goalkeepers, male or female, the opportunity to positively develop and enjoy their experience.

What was required

The academy were originally on a free subscription website builder, which was inundated with pop up adverts and turning away a lot of existing and potential new recruits to visiting the website to find out the latest news and about the club in general.

Knowing one of the coaches, I was approached and asked if i could help out.

I gathered the information to build the new website and used my own UX expertise  to create a modern looking design on the WordPress platform.

www.shotstoppersgoalkeeping.co.uk

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Recruitment since website launch

100 plus more recruitment per year

Website visitors

Over 5k visitors extra per year

Customer Interaction

More enquiries via website contact form

Customer Review

Like any organisation, business or not for profit, I had to make a decision to try and generate interest for our Academy. The coaching staff had noticed a decline in goalkeepers, clubs and parents contacting us through our old website. Additionally, with increased competition in our industry and the resurgence of professional youth clubs our Academy goalkeeper numbers were dwindling. It was then agreed that a new website and a marked improvement in our social media platforms had to be explored for us to survive. Initially we consulted with KP Kreative and we were impressed by the clear and specific guidance on how to attract new audiences. KP Kreative understood our philosophy from the beginning and from the designing, creating and maintaining of our new website, their service and support has been extremely strong. KP Kreative's input not only has helped us to promote ourselves in a professional manner, but has allowed us to expand our service because of their excellent work via our website and mobile phone versions.

Since the launch of our new website from KP Kreative, Shot Stoppers Goalkeeping Academy is now running at full capacity both on our Saturday & Monday clinics. The website is proving so popular that we are now considering adding a third coaching clinic due to high demand from our social platform.

KP Kreative have been fantastic for our Academy. Their planning, work and professionalism is of a very high standard. I would highly recommend them to any organisation willing to improve their social media outlets.

Stephen Bryceland, Shot Stoppers Goalkeeping Academy

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